PDRN Salmon DNA Facial Serum

Salmon DNA sounds startling on a label and makes complete sense once you understand it: the polynucleotides derived from it are the basis of PDRN, one of the most researched ingredients to come out of Korean skincare in the last decade. This 30ml facial serum from Bloom Revival puts it at the centre of a formula aimed at firmness, tone and refined texture.

The serum targets the look of wrinkles, enlarged pores and uneven brightness, with a lightweight, non-greasy texture that suits every skin type including oily and combination. The ingredients are gentle enough for sensitive skin, and the formula is vegan, which is worth noting in a category where that is not always the case. It absorbs quickly and leaves a smooth base for whatever follows.

Use morning and night after cleansing and toning. Press three or four drops across the face and neck while the skin is still slightly damp, then follow with moisturiser and daytime sunscreen. It layers well under everything and does not pill under makeup. As with any firming ingredient, give it two to three months of steady use before deciding whether it has earned its place. Store it away from direct heat and sunlight, and use it within a few months of opening, as with most lightweight serums built around an active of this kind.

• Net content: 30ml, single bottle
• Key ingredients: PDRN, salmon DNA
• Benefits: Anti-wrinkle, pore refining, brightening
• Texture: Lightweight and non-greasy
• Suitable for: All skin types, including sensitive
• Vegan formula